From the start Honda City is just a budget car - it should be priced at 5- 6 Lacs and compete with Indigo otherwise it will disappear without any trace. The premium pricing strategy is reducing its credibility to extent of having more illiterate buyers.
From the start Honda City is just a budget car - it should be priced at 5- 6 Lacs and compete with Indigo otherwise it will disappear without any trace. The premium pricing strategy is reducing its credibility to extent of having more illiterate buyers.
ReplyDeleteInternationally Honda sells more to students.